OpenAI has launched a significant upgrade to ChatGPT’s memory feature, allowing the chatbot to remember previous interactions and deliver more personalized responses. This update is part of OpenAI’s broader goal to enhance the AI’s ability to adapt to individual users over time. Announcing the update on X, CEO Sam Altman noted that the memory feature is optional and can be turned on by users. “We’ve made big improvements to memory in ChatGPT – it can now recall all your past conversations! It’s a surprisingly great feature and shows the potential of AI systems that evolve with you to become more helpful and personalized,” Altman said.

At present, the feature is only available to ChatGPT Pro users, though it will soon roll out to 'Plus' subscribers as well. However, the upgraded memory is not yet accessible in some regions, including the European Economic Area (EEA), the UK, Iceland, Liechtenstein, Switzerland, and Norway. To address privacy concerns, OpenAI stressed that users retain full control over memory settings. They can disable the feature at any time or use a temporary chat mode that doesn’t save any conversations. “For chats without memory usage, simply use the temporary chat option,” the company advised.

OpenAI added that the memory now not only stores previously saved details but also uses past chats to provide more relevant and helpful replies. Future interactions build on this context, making the experience more seamless and customized. This update underscores OpenAI’s continued efforts to advance personalization and contextual awareness in AI—an area also being explored by companies like Google, Amazon, and Meta.