In a gesture honoring Kerala’s rich cultural heritage, Prime Minister Narendra Modi visited Palakkad on Sunday, donning traditional attire as part of the NDA’s campaign ahead of the Assembly elections. At a public gathering, he wore a crisp white mundu paired with a simple kurta and draped a kasavu stole with golden borders, embracing the elegance of Kerala’s traditional dress.

PM Modi also connected with local customs by playing the chenda, a percussion instrument central to the state’s festivals and cultural events. During the event, he was felicitated on stage by local leaders and party workers. His choice to wear regional attire reflects a broader pattern from past visits, where he has often adopted local dress as a mark of respect for regional traditions.

The visit to Palakkad is part of the BJP-led NDA’s election push in Kerala, which comprises 12 assembly constituencies in the district: Thrithala, Pattambi, Shoranur, Ottapalam, Kongad, Mannarkkad, Malampuzha, Palakkad, Tarur, Chittur, Nemmara, and Alathur. Kerala is set to vote in a single phase on April 9, with counting scheduled for May 4.

Alongside Kerala, elections have also been announced in Tamil Nadu, Assam, West Bengal, and Puducherry, with polling dates spread across April. The current term of the Kerala Assembly is slated to end on May 23. PM Modi’s visit highlights the party’s focus on connecting with the state’s cultural identity while intensifying campaigning ahead of the crucial elections, signaling both political engagement and respect for local traditions.