Lifestyle
Starbucks and Peanuts Unveil Exclusive Beverages and Merchandise, Launching March 27

Coffee lovers in Singapore are having an exciting week. Just days after Luckin Coffee announced its collaboration with MoonLab Studio on March 14, Starbucks is now stepping into the spotlight with a special partnership of its own. Starting March 27, Starbucks stores across the Asia-Pacific region will introduce an exclusive collection of Peanuts-themed beverages and merchandise. The collaboration brings to life the beloved characters from Charles M. Schulz’s classic comic strip, featuring a special new Snoopy persona—Joe Kind Snoopy. The collection will be available throughout April in celebration of Starbucks' Global Month of Good.
The lineup includes three indulgent drinks, each crowned with a charming Joe Kind Snoopy chocolate topper. One of the highlights is the Joe Kind Snoopy Chocolate and Caramel Oatmilk Frappuccino, a rich blend of vanilla syrup, chocolate chips, and chocolate and caramel sauces, finished with whipped cream and a drizzle of chocolate sauce. For those who prefer a stronger coffee kick, the Joe Kind Snoopy Oatmilk Chocolate and Caramel Latte combines espresso with caramel and chocolate sauces, topped with steamed milk and whipped cream. There’s also a refreshing iced version, replacing steamed milk with cold milk and ice, perfect for warm days.
Beyond the drinks, the collaboration features a variety of Peanuts-inspired merchandise, including reusable cups, tumblers, and mugs. Fans can also pick up a vibrant tote bag with cheerful illustrations of Joe Kind Snoopy, as well as a keychain that adds a playful touch to the collection. Since these items are available for a limited time, customers will need to grab them before they sell out.
Adding to the experience, Starbucks has also curated a Peanuts-themed Spotify playlist, allowing customers to immerse themselves in the nostalgic charm of classic Peanuts tracks while enjoying their drinks. Through this collaboration, Starbucks invites fans to embrace positivity and celebrate kindness in everyday moments.
Disclaimer: This image is taken from Starbucks x Peanuts.